The Intimate Apparel Trade Magazine For The U.S. And Canada
 

New on the Bravissimo website, left Millie Floral Bra, $82; and right, Millie Luxe Bra ($88), pictured with set. Wacoal International Corp. (U.S.) reported lower sales and operating profits in the six months ending September 30, 2025, while at Wacoal Europe Ltd. income was slightly lower on significantly higher sales. The U.S. division, which is one of several segments of the global Wacoal Holdings Corp (which is based in Japan), reported a first half operating profit of 823

Now on the company website: Victoria’s Secret Shine Patch Lightly Lined Wireless Bra; and PINK x LoveShackFancy Jogger Set. Victoria’s Secret reported a loss of $37.348 million on 9.2% higher sales of $1.471519  billion in the third quarter, compared to the greater loss of $56.227 million on sales of $1.347424 billion in the same three months last year. Stores and direct comparable sales were up 8%. The stores only comps were up 5%. CEO Hilary Super stated the sales growth an

On the Hanes website: Women’s Natural Lift Underwire Bra $19.99; and Women’s Racerback Sports Bra with Compression, $18. Gildan Activewear Inc. stated December 1 that it had completed its acquisition of HanesBrands Inc., in a deal that was first announced in August. At that time, reports pegged the sale price at $2.2 billion. Gildan CEO Glenn J. Chamandy declared, “Today marks the beginning of an exciting new chapter. By welcoming HanesBrands into the Gildan family, we are do

New on the Aerie website now: Show Off Shine Vintage Lace Triangle Bralette, $15; and Aerie Real Soft Piping PJ Set, $35. Aerie sales rose 12.6% in the third quarter to $461.989 million, up from $410.442 million in the three months ended November 2, 2024. Parent company American Eagle Outfitters (AEO) reported net income of $91.344 million on record Q3 revenue of 1.363 billion, compared to a profit of $80.019 million on sales of $1.289094 billion last year. Comparable sales f