Q&A with Octavia Stoppa, owner and president
Number of stores: 1
Location: Brandon, Fla.
Ted Vayos, BODY: Describe your store.
Octavia: All About Beauty is a full-service salon and spa joined with Spicy Treasures Boutique, a party business for ladies only. We sell novelties, lingerie, stage clothes and sexy shoes. Our new addition is the pole fitness studio. Our pole fitness class is designed to help women feel sexy and look great while getting fit.
Ted: What makes your store special?
Octavia: We take the time to listen to the clients to help them find what they want and need.
Ted: What brands are important to your store?
Octavia: Kama Sutra, Leg Avenue and True Love. Redken and Big Sexy Hair products are also popular.
Ted: What are some popular trends in your store?
Octavia: Emo styles, feathers, bedazzled products and our pole fitness class.
Ted: What are your price and size ranges?
Octavia: We have products that range from $5 to $80. Our size ranges from XS to 4X.
Ted: What is your average customer size?
Ted: What does the average customer spend per visit to your store?
Octavia: Approximately $60.
Ted: Describe your customer base.
Octavia: Most of our customers are females between 21 and 69 years old.