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Industry Updates From the Curve Booths


(Filed Under wholesale Lingerie News). BODY came across several industry happenings at this year's CurveNY, revealing once again, that despite tough times, intimate apparel is far from from stagnant.

Ever wonder what happened to Cindy Kelly, former president of Hanro USA? BODY spotted her yesterday in the Cass and Co. booth, where she now works as vice president of sales. Helping out in the booth was former specialty sales executive for Hanro, Chris Kight. Kight left Hanro this May.

At the Sliminizer booth, recently added east coast sales representative Pat Larkin of Pat Larkin sales showed the brand's shapewear line, which comes in 10 flesh-toned shades ranging from Playa White to Noche Black. Now repping Sliminizer on the west coast is Los Angeles-based Wells Intimates, which is run by Fred, Betty and Wink Wells.

Representing lingerie brand White Laundry was newly hired corporate sales manager, Bianca Smith, who showed BODY the company's new line of vibrantly colored swimwear.

Emphraim Ruttner of Create It made his debut at Curve. He showed the technology company's propriety software, which he reported allows anyone to quickly and easily set up an e-commerce site. The service costs $70 per month and includes unlimited access to the software.

Further information on CurveNY will follow on BODY's website.


more wholesale Lingerie News >>

Published 08-04-2009 by Amanda Torres Price



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