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ILS is “Huge Success” for Eldorado


(Filed Under wholesale Lingerie News). According to Larry Garland, president and owner of distributor Eldorado, the recent International Lingerie Show (ILS) held in Las Vegas was a “huge success” for the company.

“The ILS show has always been one of our best shows,” said Garland. “It was refreshing to see traffic; first show with good traffic this year.”

Eldorado participated at this year’s fashion show, featuring models wearing the company’s Dreamgirl, Elegant Moments, Coquette and Allure products, among many others.

Garland said the new Rasta Imposta costume line, along with Ellie Shoes’ new line and Dreamgirl’s Aqua Diamond swimwear line were very popular. Additionally he said that there was a huge demand for the Tyler Hope Teddy Bear, which is a new addition to the company’s line-up and features an unseen pocket designed for hiding “private” possessions, as well as lingerie.

The tradeshow posed an opportunity for Eldorado to expand its own Halloween accessories offering and picked up a new line of feather masks, wigs and other feather-related products from company Zucker Feathers, which will be available for purchasing through Eldorado in the near future. In addition, Eldorado also added more swimwear and hosiery.

Eldorado has been showing at ILS since the show’s inception and their booth is conveniently located in the same spot making it easy for customers to locate year after year. “One of the best parts of any show is getting to see our customers,” he said.

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more wholesale Lingerie News >>

Published 05-08-2009 by Bruna Fernandes



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