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Reger Launches Distinctive Collection


(Filed Under wholesale Lingerie News). Lingerie company Janet Reger has launched new styles for the summer featuring “silver screen and coquettish sweetness with a languid sexiness,” said Aliza Reger, managing director and Janet Reger’s daughter.

Comprised of approximately 12 different ranges all “with a distinctive look and in the spring palette,” the collection features soft watercolor hand-painted florals in Lavender Rose or Poppy Mallow. Additionally, Reger said the color palette is based on sugared pastels, dusty hues of lilac and smoky pale blue.

“As always, silk satin features throughout the collection,” said Reger of the fabrics. “We have used a lot of crepe de chine this season, which was hugely popular, and fine pleated chiffons all combined with the Janet Reger exquisite ‘trademark’ lace embellishment and apliquee.

Bras run from sizes 32A to 38DD with matching items in corresponding sizes. The whole collection ranges from $35 to $120 wholesale.

“This is a collection which has moved forward to embrace the most up-to-date trends and create some of its own,” said Reger. “Janet Reger is known for creating some of the most beautiful, on trend and detailed collections available.”

The company’s “regular high-end lingerie stores” have purchased the collection, which is just starting to arrive at stores. Retailers include La Petit Coquette, Bon Nuit and Nancy Meyer.

Samantha Chang is a Janet Reger representative in the U.S. She may be contacted via email at Samantha@Showroom1122.com.

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Published 04-10-2009 by Bruna Fernandes



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