(Filed Under wholesale Lingerie News). The managers at NuBra, a company that has specialized in adhesive bras for the past 15 years, emphasize the vital imporance of educating both retailers and consumers about the unique properties of their product.
“It is extremely important because proper preparation, wear and care will help extend the life of the adhesive greatly and maximize the benefit of wearing NuBra,” declared Daren Peng.
The process begins with the retailer. “We recommend them to watch the full video and try one on using the samples that we provide if possible,” he said, referring to a detailed presentation, available online (https://www.youtube.com/embed/xtjuIjOJkAk?autoplay=1).
“This will help them sell/recommend NuBra by sharing their personal experience in areas from choosing the right size to how to prepare, wear and care for the NuBra.”
In addition to showing consumers how to properly put on a NuBra, there are several steps that should be taken to extend the life of the bra and the increase the satisfaction of the wearer. “The most important part before putting on a NuBra,” said Peng, “is to clean the entire chest area with a non-moisturizing soap then dry the entire area just before putting on a NuBra and do not apply lotion, moisturizer, oil, powder in the same area. The adhesive will become ineffective once it gets in contact with the above mentioned products. Therefore, it is equally important that the fingers should be free from moisturizer, lotion, oil, powder or water while handling NuBra for the same reason.”
After removing a NuBra additional steps should be taken. “To extend the life of the adhesive, we recommended that the adhesive side of the bra cups is washed with NuBra Cleanser or a non-moisturizing liquid soap then air dry it to reactivate the adhesive after each use. It is also important to store the bra cups in the case that came with the product after they are completely dried to avoid picking up dust and lint around them.”
Peng added that consumers should not use “alcohol or any harsh cleanser to clean the adhesive surface,” or “submerge the fabric/foam bra cups into water.” In addition he said one should not use a hair dryer or “paper towels to dry the adhesive.”
“When in doubt please contact our customer service at firstname.lastname@example.org or call 909-598-8808 during our normal business hours.”
Peng concluded, “We will soon release a video about women of different sizes and shapes wearing NuBra as well as a video demonstrating why NuBra is great for everyday wear.”
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