(Filed Under wholesale Loungewear News). The Kersheh Group has launched Jammin’ Jammies, a collection of “matching family pajama sets,” which marketing manager Linda Del Percio told BODY, “make a great gift for the whole family!” Styles for men, women, kids and pets are included.
The Montreal-based firm (which has a New York showroom in 183 Madison), is launching the line with “Four festive fun themes,” wrote to Del Percio in response to questions form BODY: “1, Family Cookie Bake-Off,” where “each PJ comes with free cookie holiday cutters; 2, Reindeer Games complete with prop glasses; 3, Reindeer Hooded Character Onesies with 3D Reindeer antlers; 4, Family Elfie for the perfect selfie! Each PJ set comes with matching hat with elf ears!” There are a total of 24 SKUs.
Retail prices for the collection range from $54.99 ($59.99 in Canada) for men’s and women’s styles to $34.99 ($39.99 in Canada) for kids styles, to $24.99 ($29.99 in Canada) for toddler styles and $19.99 ($22.99 in Canada) for styles for pets.
To start, the “collection is available exclusively thru our dedicated online store launching late October: shopjamminjammies.com,” said the marketing manager. “Our primary marketing efforts will focus on influencer families and digital marketing.”
For information contact Del Percio at firstname.lastname@example.org or email@example.com.
“Unbox the perfect family moment! Each family box is personalized with the family’s last name and individual PJs are shipped in specialty boxes ready for gift-giving.”
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