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current news Expands Plus Size Swim Collection

(Filed Under Wholesale Swimwear News). Online retailer has expanded its offerings of plus size swimwear, noting in a statement that it “saw a hole in the market and rightly introduced” a collection to serve “curvy, full-figured shoppers” who have “limited options.”

In the plus size swimwear section of the company’s website, 18 styles are displayed, with suits ranging in size up to 3x. One piece suits are retailed at $45.95, while the the tops and bottoms of the two-piece sets are retailed separately at $25.95 each.

“Online retailers haven’t traditionally gone after the plus demographic when it comes to swim, especially the fashionable swim market,” stated CEO, Chad Horstman. “While we already offer a great selection of products for plus, we wanted to round out our offerings by incorporating this great new swim line.”

“We wanted to bring in plus swim but we wanted to make sure it aligned with our fashion-centric customers. This line does that.”

more Wholesale Swimwear News >>

Published 03-16-2016 by -

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