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current news

Sassybax Launches Versatile Shaper-t


(Filed Under wholesale Shapewear News). Sassybax Shapewear debuted its versatile “Armed and Dangerous Shaper-T” at this year’s Curve shows featuring a design that “slims the upper arms and acts as a upper body smoother,” said Amanda Horan Kennedy, founder and CEO of the company.

According to Kennedy, in addition to being worn underneath garments, the Shaper-T can also be worn solo.

“[We] found retailers to be very positive about the new design because it addresses a problem area without looking like a shaper and it has great hanger appeal,” said Lorraine Chambers, vice president of business development.

The design, which is made from a microfiber nylon and spandex blend, will begin shipping to stores in May for a June launch. It will be available in black, nude and white in sizes small through XL at a suggested retail price of $68. The wholesale price is $27.

For further information, contact Cecile Lubrani, customer service representative for specialty stores, at Cecile@sassybax.com.


more wholesale Shapewear News >>

Published 03-10-2009 by Bruna Fernandes



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