(Filed Under wholesale Lingerie News). Eurovet, the organizing company for the Interfilière trade shows, has unveiled a slew of events for the 10th edition of Interfilière Shanghai and Shanhai Mode Lingerie, which will be held Oct. 20-21, 2014, at the Shanghai Exhibition Center.
Groundbreaking swimwear designers from France and Italy will head up a new beach forum, which will focus on the most important swim trends for summer 2016. Other forums will focus on apparel textures and movements, as well as hot trends among up-and-coming Chinese lingerie designers and buyers. The Lingerie Treasures exhibition will showcase more than 200 years of lingerie products and development.
Workshops and training programs will focus on trends and brand building, in addition to business opportunities in Asia. Hardworking exhibitors will also be rewarded with the first-ever “Interfeel’ Awards,” with winners selected by Eurovet, Concepts Paris, Carlin International and global journalists.
Finally, Eurovet will unveil a comprehensive analysis of 13 major Asian markets done specifically to commemorate the event’s anniversary, resulting in additional panels focusing on what to expect for summer 2016, successful merchandising displays, and the integration of fashion and function. A “Wonder Circus”-themed party will also be held to celebrate with everyone on hand.
Attendance at the event last year topped 7,000. More information is available at Interfiliere.com.
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