(Filed Under wholesale Lingerie News). Curvexpo’s New York lingerie and swimwear trade show reported strong results for its early August event at the Javits Center North in New York City, with more than 300 brands exhibiting, and with the number of buyers — more than 2,700 according to management — holding steady to last year’s edition.
The show, held Aug. 3-5, highlighted a strong focus on a more modern exhibitor setup and a new online appointment system, though which more than 1,000 appointments were made with up-and-coming brands including Babajaan, Paladini, Velvette, Underprotection, Sapphire Bliss, Korokora, Meng, Roser Samon Promise, Naja, The Muse Lingerie, Rouge Papaye, Insignia by Sigvaris, J’attire, Elizabeth Jane, Fajas Diseno D’Prada, Snoa Sleepwear, Madame Supertrash, Meng and more.
Online retailers present included such e-commerce giants as Asos, Amazon.com, Gilt Groupe and Net-a-Porter, joined by leading intimate sellers Bare Necessities, Freshpair and HerRoom. Brick-and-mortar department and chain stores Anthropologie, Bloomingdale’s, Dillard’s, Macy’s, Neiman Marcus, Nordstrom, Saks Fifth Avenue and Urban Outfitters were also on hand.
CurveNY also reported a growing segment of specialty intimate stores, including Journelle, Intimacy, Bra Genie, Bits of Lace, La Petite Coquette and more.
Tradeshow seminars focused on Spring/Summer 2015 trends and emerging brands, while established brands confirmed their pleasure with the show. Calvin Klein and Commando reported “record-breaking” sales and buyer interactions, according to a CURVExpo release.
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