(Filed Under wholesale Sleepwear News). Jockey International, Inc. today announced a licensing agreement for men’s sleepwear and men’s and women’s thermals and base layers with Intradeco, an apparel producer with facilities in Central America. It is the first such partnership between the two firms.
The Jockey Men’s Sleepwear Collection, which launches this fall, will include robes, sleepwear pants and gift sets. Fabrications will include flannel, jersey knit and waffle.
According to a statement from Jockey, Intradeco is a “vertical manufacturer of textiles and finished goods based in El Salvador and Nicaragua,” founded in 1982 with some 6,500 employees. “The company oversees production in Central America through its subsidiaries – Inmobiliaria Apopa, Intradesa, and Prone. They have sales, design studios, and merchandising offices in Manhattan, Bentonville, and Miami.” The firm operates distribution facilities in El Salvador, Miami as well as on the west coast in the northeast.
“We are thrilled to partner with Intradeco and leverage their expertise as industry leaders for Jockey’s new Men’s Sleepwear collection,” said Milou Gwyn, VP licensing at Jockey. “Their excellence in design, as well as their skill in sourcing and manufacturing, are valuable assets.”
Disclaimer: The views expressed in comments published on bodymagazine.us are those of the comment writers alone. They do not represent the views or opinions of Bodymagazine or its staff.
NOTE: Your Email will not be displayed.