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current news

Freshpair Adds Cristiano Ronaldo Underwear


(Filed Under wholesale Men's Underwear News). Freshpair.com, one the largest intimate apparel e-tailers in the United States, has inked a deal to feature U.S. online debut of men’s underwear line CR7, a collection by Portuguese soccer player and heartthrob Cristiano Ronaldo.

The CR7 collection is a luxury line comprised of high-end material to provide consumers with “the ultimate fit and comfort,” Freshpair said in a statement. Styles include basic monotone as well as colorblocked fashion knit trunks, briefs and boxers, as well as a long john style, low-cut socks and dress socks.

“We’re very excited that Freshpair.com has been entrusted with the U.S. online launch of CR7,” Freshpair.com President Matthew Butlein said in a statement. “The three lines are perfect for our consumer base as they appeal to a large audience of men and are made with the finest quality.”

Three-packs of socks retail for $20, while three-packs of basic underwear retail for $34 to $36. A pair of luxury dress socks retails for $14, while luxury and fashion undergarments retail from $22 to $44. Freshpair ships orders to more than 90 countries around the world.


more wholesale Men's Underwear News >>

Published 11-19-2013 by Katherine Rautenberg

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Freshpair Adds Cristiano Ronaldo Underwear


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