(Filed Under wholesale Activewear News). (MAGIC Report) Jois is a line of yoga apparel from the Jois family of Ashtanga yoga practioners, founded by Sri K. Pattahbi Jois (who died in 2009). According to Inna Parham, a company spokesperson, the collection she had on display at MAGIC (February 13-15) is all new, both in silhouette and fabrication.
The yoga apparel includes three tops, one hoodie and basic pants. Parham said all the styles “very light and designed for fashion, comfort and fit,” utilizing a Supplex blend that is “very soft to your body, dries fast, washes like new.”
Jois has three retail locations, one in Sydney, Australia, one in Islemorada, FL and one in California.
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