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Hanesbrands Introduces Duofold by Champion

(Filed Under wholesale Activewear News). Hanesbrands has combined two of its activewear brands’ product offerings to create the Duofold by Champion line, debuting this winter.

The Duofold brand, established in 1906 and now owned by Hanesbrands, is known for its two-layer waffle-weave thermals, ideal for cold weather conditions. The brand will now be producing base layers for Hanesbrands’ popular Champion activewear line, which will be packaged and marketed as Duofold by Champion.

The Champion brand was established in 1919. Winston-Salem, N.C.-based Hanesbrands has a diverse portfolio of activewear, intimate apparel and hosiery brands, including Wonderbra, Bali and L’eggs.

more wholesale Activewear News >>

Published 09-14-2011 by Katherine Rautenberg

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