(Filed Under wholesale Lingerie News). Baci Lingerie announced December 20 that it has signed an exclusive strategic distribution partnership agreement with Trade Line Group Ltd., a major adult wholesaler out of Hungary.
According to Baci Lingerie, through the agreement Trade Line is required to open a minimum of 60 Baci Lingerie monobrand stores in prime locations throughout Hungary, generating multi-million dollar sales turnover per year. The company will open the first of these stores in Budapest next to a Swarovski store.
Baci Lingerie decided to partner with Trade Line after meeting with the company at the International Lingerie Show (ILS). “The passion and dedication that Trade Line has shown to become number one in their country and their knowledge and experience of the market in Hungary was extremely impressive,” said Robert Rosen, C.O.O of Baci Lingerie. “One of the things that impressed us the most about Trade Line Group was their unbelievable contacts and connections with all of the best malls and retail locations in Hungary, which will enable the opening of Baci Lingerie stores in only prime locations.”
Tamás Takács, chief executive of Trade Line, also expressed his confidence in the partnership. “We are extremely pleased to be partnering with Baci Lingerie, and very much looking forward to making this unbelievable brand number one in Hungary,” he said. “We have been pioneering and leading the market in Hungary for the past 15 years and our experience and dedication make us a perfect fit to build a very strong brand in our country.”
Internetmarketing-Miami, LLC, holder of the exclusive rights, of Baci Lingerie is a privately held company, headquartered in Miami, Fla.
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