(Filed Under wholesale Sleepwear News). Since entering the sexy packaged lingerie business two years ago with its Just Sexy line, Main Street Loungewear has increased these offerings to encompass 10 percent of its total merchandise.
The line, which wholesales from $6 to $8, includes bustiers; rompers; nighties; rompers; and babydolls running in S/M and M/L. As Mainstreet has identified black as the best-selling shade in the sexy market, the majority of the styles in Just Sexy are available exclusively in black year-round, and in red and pink for the holiday and Valentine's Day seasons. With sexy babydolls highly requested in the market, the company plans to expand this selection.
While packaged lingerie has pushed Mainstreet into the sexy market, the company continues to grow its mainstream selection for chain stores and specialty retailers nationwide. After identifying voids in the camisole and sleepwear markets, the company plans to develop these categories over the next year. It has also begun offering panties in three-packs and five-packs for select customers, and plans to grow its extensive panty collection by adding a size 3X. Wholesale prices for panties are $1.75 to $2.50, while bras wholesale from $2.50 to $3.
In other news, the company reported that its Flakisima line of shapewear has performed extremely well since its launched in December 2009.
Mainstreet Loungewear's labels include Just Sexy, Bed of Roses and Flakisima. For further information, contact the company's New York City showroom by calling (212) 871-8600.
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