(Filed Under wholesale Shapewear News). La Perla is responding to the shapewear market’s continuing growth by launching its first line of shapewear, called ShapeCouture. La Perla constructed the collection with Invista’s Lycra beauty platform, and will exhibit it in Invista’s booth at Paris’ Mode City tradeshow on September 4. Invista’s Lycra beauty platform is a method for measuring, evaluating and certifying new fabrics for shapewear.
According to La Perla, ShapeCouture differs from the typical shapewear seen on the market while sticking to the company’s distinct style. The collection features embellishments like criss-cross designs on the high waist panty and tulle inserts. It is inspired by the styles of neorealist cinema actresses like Sofia Loren and Silvana Mangano. Black and red are its dominant colorways.
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