(Filed Under wholesale Lingerie News). Baci Lingerie plans to wage war on wholesale prices in the sexy lingerie market by delivering well-designed merchandise at the lowest possible rates. In the brand’s first collection—debuting at next week’s ILS—wholesale prices will run from 99 cents to $1.99 for hosiery; 99 cents to $2.99 for panties; $1.99 to $3.49 for bras; and $3.99 to $6.99 for sets.

According to Robert Rosen, chief operating officer of Baci Lingerie, the brand is setting itself apart by offering many consumers affordable luxury, complete with high-quality photographs and artwork, and “beautifully designed” custom packaging. “Most lingerie companies do the exact opposite and try to make the most beautiful lingerie for the most expensive price,” Rosen said.

“We are revolutionary in the sense that we are trying to create high quality sexy lingerie at prices that everyone in the world can afford. We believe that sexy lingerie is still a very young industry and the luxuries of beautiful lingerie should not be had by only the few that can afford them.”

According to the brand, Baci Lingerie achieves the lowest possible prices while maintaining high quality by getting products directly from Asia in huge quantities without the assistance of middlemen or brokers. The company also considers only the production price of a product and a very small mark up when determining the price, and does not factor in expenses such as their $3.4 million photo shoots or $950,000 Baci Lingerie booth. The company also refrains from recommending any suggested retail prices, so that retailer have the freedom to choose this.

Internetmarketing-Miami, LLC, holder of the exclusive rights of Baci Lingerie, is a privately held company, headquartered in Miami, FL. For further information, e-mail info@Baci-Lingerie.com.

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Published 04-12-2010 by Amanda Torres Price