(Filed Under Financial and General Interest News). Swedish underwear producer Bjorn Borg AB cited a 22 percent drop in net sales during the fourth quarter ended December 31, 2009. Brand sales for the Bjorn Borg label fell 11 percent. For the year ended December 30th, 2009, the company’s net sales dropped 1 percent.

Arthur Engel, president of the company, remarked: “In the fourth quarter we saw the same cautiousness in the market that we had earlier in the year, at the same time that exchange rate effects were no longer compensating for weak sales. For 2009 as a whole, we can nevertheless say that the Bjorn Borg brand stood firm and that the Group is well-prepared for further expansion.”

For further information, contact Engel by calling +46 8 506 33 700.

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Published 02-11-2010 by Amanda Torres Price