latest from wholesale lingerie news

Knix Adds Leakproof Shapewear Collection

Knix has introduced Leakproof Shapewear, which is capable of “absorbing about 0.8 - 3 tsp of liquid, which is the equivalent of about 1-3 regular tampons or about 1-2 pantyliners.” » I want to read more and receive info from Knix

Splendies Holiday Capsule Now Available

Splendies, the intimate apparel brand that began as an online underwear subscription service in 2013, and has blossomed into an important intimate apparel brand, is offering a special collection for the holidays. » I want to read more and receive info from Splendies

NuBra Adhesive Bras Still Made In The U.S.

Three years ago we wrote about NuBra’s decision, when it began manufacturing its patented bras over two decades ago, to make them in the U.S. In this follow up interview, BODY publisher Nick Monjo talks with the firm’s Daren Peng, about the company’s bras and its American manufacturing facility in California. » I want to read more and receive info from NuBra

Corin Adds Latest Fabric Cutting Technology

Corin, the Polish bra producer specializing in larger cups, has recently added the newest computer driven, robotic fabric cutting system, continuing its commitment to maintain its production facilities at the highest levels of technological advancement. » I want to read more and receive info from Corin

Kilo Brava Launches New Mesh Collection

Kilo Brava has just launched a versatile new Mesh Collection that combines a thong, triangle bralette, underbust bustier, underwire bodysuit, gloves and a maxi dress. » I want to read more and receive info from Kilo Brava

Forplay: Trendsetting Styles & Private Label

“At Forplay, not only do we set the trend, but we also love to work collaboratively with our customers who want their own individuality when it comes to private labeling,” declared National Sales Representative Freda Rose. » I want to read more and receive info from Forplay

You Lingerie Introduces New ‘Energy’ Sports Bra

You Lingerie, the bra specialist that focuses on the needs of independent lingerie shops, has just added a new sports bra, “Energy,” style number 100-905. » I want to read more and receive info from You Lingerie

Playboy Lost $15.1M As Honey Birdette Slides

Playboy lost $15.074 million on $33.282 million in revenue,in the three months ended September 30, compared to a much bigger loss of $264.697 million on higher turnover of $45.706 million in the same three months last year. Much of the loss last year was due to the write down of the value of various assets. » I want to read more and receive info from Playboy

Wacoal U.S. Suffers Big Loss; Exiting Lively

Wacoal is planning to “withdraw from the Lively business and to liquidate Intimates Online,” the parent company of that brand, after many years of losses and declining sales. It made the announcement as it released its first half financial results. » I want to read more and receive info from Wacoal

iFabric Earns $437K On Record Sales Of $15.9M

For the fiscal year ended September 30, iFabric earned 596,986CAD, Canadian dollars, (about $437,000 at today’s exchange rates), on record annual revenue of 21,642,761CAD (about $15.9 million). The company produces intelligent fabrics as well as adhesive bras, other intimates and apparel. » I want to read more and receive info from iFabric

Dreamgirl 2024: New Styles, Logo, Packaging

“It’s Time! 2024 marks the year of Dreamgirl!” So announced a company spokesperson as she described “transformative changes that mark a new era for our brand.” » I want to read more and receive info from Dreamgirl

Delta Galil Acquiring Chantelle’s Passionata

Passionata’s Brooklyn Plunge Bra; and Only Manhattan Plunge T-Shirt Bra.

Delta Galil is acquiring Chantelle Group’s Passionata lingerie brand. The label was launched as an offshoot of parent company by Chantelle chairman Patrice Kretz in 1988. » I want to read more and receive info from Chantelle

Kilo Brava: Embroidered Pieces For The Holidays

Kristin Bear seeks to provide “attainable luxury for the modern woman,” with each new collection she creates for Kilo Brava, the lingerie line that provides versatility by blurring the lines between intimate apparel and ready-to-wear. » I want to read more and receive info from Kilo Brava

Victoria’s Secret, Pink Intro Adaptive Intimates

Positioning itself at the forefront of intimates inclusivity, Victoria’s Secret in mid October introduced its “first-ever collections” of adaptive underwear for women with disabilities. » I want to read more and receive info from Victoria’s Secret

iFabric Re-Ups Maidenform License

Coconut Grove, the intimate apparel division of iFabric, has renewed its license and distribution agreement to use the Maidenform name, which is owned by HanesBrands. » I want to read more and receive info from iFabric

Dreamgirl: A Wide Variety Of Santa Styles

“The holiday season is here! Time to deck the halls and dust off that holiday décor as we draw closer to the best-selling season of the year,” reminded a Dreamgirl spokesperson. » I want to read more and receive info from Dreamgirl

Nipple Covers Made To Be Seen: Lollipetals

“With stunning full color illustrations and designs, Lollipetals offer a fresh perspective on the world of nipple covers, where fashion meets function in a fabulous way.” So designer Lara Colucci introduced her completely new take on how to cover the breast. » I want to read more and receive info from Lollipetals

Flynt Group Acquiring Lovers From Playboy

Flynt Management Group (FMG), which operates the Hustler Hollywood stores, has agreed to purchase the Lovers retail stores and e-commerce business from Playboy “for approximately $13.5 million.” » I want to read more and receive info from Hustler Hollywood

October BODY: Ewa Bien & Breakout Bras

October BODY features Ewa Bien on the cover and a profile of the Breakout Bras in Greenville, South Carolina. Also featured is an article on the tenth anniversary of the Splendies intimate apparel brand and Dreamgirl’s private label operation. Here is the link to the online “page turning” version. https://indd.adobe.com/view/f7bcd89a-4ec6-440a-a252-899ceff7375a » I want to read more and receive info from BODY

Hanky Panky, Prabal Gurung Collaboration

Hanky Panky x Prabal Gurung Rose Gold Set and Collaboration Embroidery Bodysuit.

Hanky Panky Partnered with designer Prabal Gurung on a fall intimates collection. » I want to read more and receive info from Hanky Panky

New Line: Von Follies By Dita Von Teese

Hustler Hollywood and burlesque performer and designer Dita Von Teese have partnered to create a new lingerie collection, now avaialble exclusively in 56 of the retailers total 58 stores. » I want to read more and receive info from Dita Von Teese

You Lingerie Introduces An ‘Ultra Minimizer’

You Lingerie, the bra specialist that focuses on the needs of independent lingerie shops, has just added a new minimizer to its extensive collection of bra styles. » I want to read more and receive info from You Lingerie

DG Brands: Private Label Lingerie Expert

DG Brands, a heritage lingerie company, has made its own brand a priority since it launched 1978. “But in recent years, as the dominance of a select few brands has waned, and a big crop of DTC brands has arisen, retailers have looked to get in on lingerie,” a spokesperson explained. “Thus, private label or a no branded component and collaborations have become big business. Strong private-label product / private label brands have become immensely important in the fashion industry.” » I want to read more and receive info from Dreamgirl

Shapeez: Go To Bras For Fuller Busted Women

“Retailers will tell you that fuller busted women, whatever their band size, can be a challenge to fit properly,” began David Berner, the CEO of Shapeez. “But introduce them to one of our Shapeez styles and you can win a customer for life.” » I want to read more and receive info from Shapeez

Corin: Sales, Profits Rise Driven By Innovation

Corin, the innovative Polish bra brand, reported an 18.18% increase in sales in the twelve months ending June 30, 2023, as well as a 19.38% increase in profits in the same period. The privately held firm exports more than half of its products to North America, Europe and other parts of the world. » I want to read more and receive info from Corin

Calida: Guido Campello Out As Cosabella GM

Calida has replaced Guido Campello as general manager of Cosabella, with his older sister, Silvia Campello. She has been with with the company, founded by her parents in the 1980’s, since 1998, most recently as head of finance and operations. » I want to read more and receive info from Cosabella

Aerie Operating Income Up Almost Fivefold

Aerie’s “Show Off Balconette Rooftop Garden Lace Bra,” now $44.96, and “Show Off Rooftop Garden Lace Cami Bralette,” now $19.97, on the company website.

In the second quarter Aerie “adjusted operating income” soared almost fivefold to $57.253 million, as net revenue rose 2.3% to $380.413 million. In the same quarter last year the intimate apparel division of American Eagle Outfitters (AEO) reported adjusted operating income of $11.830 million on net revenue of $371.683 million. » I want to read more and receive info from Aerie

VS Q2: Loss Of $1.4M On Sales Of $1.4B

Victoria’s Secret reported a second quarter loss of $1.428 million on sales of $1.427 billion, compared to a profit of $69.926 million on sales of $1.521 billion in the 13 weeks ended July 30, 2022. » I want to read more and receive info from Victoria’s Secret

Soma Sales Rose 2.1% In Second Quarter

Two views of Soma’s Bodify Front-Close Perfect Coverage Bra on the company website.

Soma second quarter total sales rose 2.1% to $120.861 million, up from $118.362 million last year. Meanwhile comparable Soma store sales slipped 0.5% in the 13 weeks ended July 29, 2023 » I want to read more and receive info from Soma

Getting Ready For The Holidays With NuBra

“As retailers prepare for the upcoming holidays, they should be aware of, and prepare for, certain seasonal buying trends we have noticed for our products,” declared NuBra’s Daren Peng. » I want to read more and receive info from NuBra

Van de Velde Sales Rose 5.5% In First Half

Sales at Van de Velde rose 5.5% in the first half while net income fell 4%. The firm owns the Marie Jo, PrimaDonna and Andres Sarda wholesale brands, as well as international retail chains including three Rigby & Peller (formerly Intimacy) stores in the U.S. » I want to read more and receive info from Van de Velde

Splendies Celebrating Its 10th Anniversary

Splendies is celebrating its 10th anniversary. The company, which began as an online underwear subscription service in 2013, has blossomed into an important intimate apparel brand which now also offers sleepwear, and has recently launched an exclusive wholesale line selling to stores large and small across the country. » I want to read more and receive info from Splendies

‘The Morph Bra’ Is Now ‘The Only Bra’

In 2021 a new lingerie brand was launched by wife and husband Joanie and Maurice Reznik (who himself had once served as CEO of Maidenform). It has since changed its name and has found new followers among specialty stores. » I want to read more and receive info from The Only Bra

Shapeez: Fabrics A Key Ingredient to Success

Models in the Shapeez Ultimate frame actual customer photos, without or with Shapeez under their clothing.

“One of the important factors in our success has been our special attention to fabrications,” began Shapeez CEO and co-owner David Berner. » I want to read more and receive info from Shapeez

Dreamgirl: The Resource For Lingerie In Pink

Pink is certainly the color of the moment in 2023, and Dreamgirl is all over the trend. » I want to read more and receive info from Dreamgirl

Ariela & Associates Has Just Acquired Parade

Ariela & Associates International (AAI) has acquired Parade, the intimates brand, launched in 2018, that originally offered brightly colored panties in a wide range of sizes. » I want to read more and receive info from Parade

La Perla Lost €49.4M On Sales Of €69.1M

New on the La Perla website: bralette in onyx with embroidered tulle $295, and white silk satin short nightgown with frastaglio, $1,000.

La Perla lost €49,436,000 (about $54.5 million at today’s exchange rates) on revenue of €69,093,000 (about $76.2 million) in 2022, compared to a loss of €45,327,000 on revenue of €72,148,000 in 2021. » I want to read more and receive info from La Perla

New Promos: ’Wear Your Panties Just Once!’

Yes, it’s been a difficult 2023 for some, with lots of deep discounts on lingerie, with companies willing to offer and say just almost anything to get a sale. » I want to read more and receive info from Victoria’s Secret

Etam Lingerie Coming To Your Town Next?

Following the opening of Etam’s first lingerie shop in the U.S. this summer in the Dadeland Mall in Miami, the giant lingerie chain is now running ads for sales positions in both New York and North Carolina. » I want to read more and receive info from Etam

FullBeauty Brands Has Acquired CUUP

FullBeauty Brands has acquired CUUP, a brand that provides intimate apparel in 53 sizes. FullBeauty claimed CUUP’s “competitive advantage is in supporting large cup sizes.” Terms of the deal were not announced. » I want to read more and receive info from CUUP

NYT: New Funding Ups Skims Valuation To $4B

Skims, the apparel brand launched by Kim Kardashian four years ago, is now worth $4 billion according to an article in The New York Times. » I want to read more and receive info from Skims

NuBra Accessory Bra Straps: A Renaissance

“NuBra adhesive bras are undergoing a renaissance, as more and more consumers become aware of the many ways they can wear our extended collection of accessory bra straps,” explained the company’s Daren Peng. » I want to read more and receive info from NuBra

More U.S. Intimissimi and Calzedonia Shops

A Calzedonia Group location in Manhattan shown on the company website.

The number of Calzedonia Group hosiery and intimate apparel shop in the U.S. continues to grow steadily, since launching here in late 2016. Currently the U.S. website for Intimissimi, which focuses on underwear, lists 51 shops, while the site for Calzedonia, which focuses on hosiery, lists 26 stores across the U.S. » I want to read more and receive info from Intimissimi

VS Lingerie Now Sold On Amazon Stores

Victoria’s Secret has expanded its collaboration with Amazon, now adding fasion items, following the previous launch of Victoria’s Secret beauty on Amazon. » I want to read more and receive info from Victoria’s Secret

Splendies Retail Store Line Now Available

Splendies, the subscription underwear brand that has just launched an exclusive wholesale collection, is a brand built on strong customer reviews. » I want to read more and receive info from Splendies

More 5 Star Reviews For New Comfeez Bralettes

The Comfeez collection of wire free bralettes from Shapeez has continued to expand, with the latest addition: The Comfeez Long Cami With Lace Trim. » I want to read more and receive info from Shapeez

Rihanna Exits As CEO Of Savage X Fenty

The shop at the Lenox Square mall in Atlanta as depicted on the company website.

Rihanna has resigned as CEO of Savage X Fenty, the lingerie brand she founded about five years ago, but retains a significant ownership stake and will continue as the brand’s executive chair according to multiple reports. » I want to read more and receive info from Savage X Fenty

JadyK: New Collection Of Supportive Bralettes

JadyK is a new producer of supportive bralettes looking to expand wholesale sales. It will make its Curve show debut this summer. » I want to read more and receive info from JadyK

Dreamgirl: ’23-’24 Fall, Holiday and Valentine’s

“Dreamgirl’s 2023-2024 Fall, Holiday and Valentine’s Collection (FHV) and catalog are here!” announced a company spokesperson. » I want to read more and receive info from Dreamgirl

Esotiq: Polish Brand Looks To Launch In U.S.

Esotiq, a Poland-based line of lingerie and related intimates, will make its first U.S. trade show appearance at the upcoming Curve. » I want to read more and receive info from Esotiq

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