Knix has launched a new leakproof swim collection it claims is “set to revolutionize the swimwear experience.” » I want to read more and receive info from Knix
Ann Nahari has launched a new plus size swim collection, which joins the brand’s well established intimates line. » I want to read more and receive info from Ann Nahari
Forplay’s striking new 2024 Swim Collection now shipping according to Freda Rose, the company’s national sales representative. » I want to read more and receive info from Forplay
Voglia Swimwear founder Ashley-Victoria Smith is taking a stand on the important topic of cleaning up planet earth. » I want to read more and receive info from Voglia Swimwear
ThirdLove has launched its “first ever swimwear collection,” which includes three styles: the Underwired Demi Swim Top, the Classic Bikini Swim Bottom and the High Rise Swim Bottom. » I want to read more and receive info from ThirdLove
“Fashion has the remarkable ability to be both a reflection of the world around us and a source of inspiration for personal transformation,” according to Voglia Swimwear. » I want to read more and receive info from Voglia Swimwear
In an era where sustainability and environmental consciousness are paramount to many fashionable consumers, Voglia Swimwear has taken a bold and heartfelt step with its latest collection, “Oh, Honey,” that honors both bees that local beekeepers. » I want to read more and receive info from Voglia Swimwear
Eloquii, the plus size brand that was recently sold by Walmart to FullBeauty Brands, “launched its first exclusive swimwear collection with Gabi Gregg of @GabiFresh.” The collection includes swimsuits and resort wear in sizes 14 to 32. » I want to read more and receive info from Eloquii
Kathy Ireland Worldwide has launched a new swim collection for HSN in partnership with the Amerex Group. » I want to read more and receive info from Amerex
Sheertex, which produces “rip-resist tights,” has added Watertex, “the first swimsuit that towel wipes dry.” » I want to read more and receive info from Sheertex
Knix, the brand that features period underwear, has launched “its biggest swim collection to-date.” » I want to read more and receive info from Knix
“A great way for retailers to build sales during the summer months is with adhesive NuBra Beach Enhancers, silicone inserts specifically designed to be worn under swimsuits, both in and out of the water” explained the company’s Daren Peng. » I want to read more and receive info from NuBra
Demi Moore has just launched a limited edition swimwear collection in collaboration with Andie. The line features 10 vintage inspired suits. » I want to read more and receive info from Andie
Yet another brand is emphasizing its brick and mortar presence, with Beach Bunny Swimwear this week pointing to its “retail resurgance” with the recent opening of four new retail stores in Tampa, San Diego, Canoga Park and Houston. » I want to read more and receive info from Beach Bunny Swimwear
Victoria’s Secret has acquired, for $18 million, a “minority interest” in Frankies Bikinis, a swim brand founded in 2012 by Francesca Aiello and her mother, Mimi Aiello, and based in Venice, California. » I want to read more and receive info from Victoria’s Secret
Ruby Ribbon, the online intimates, shapewear and athleisure firm, has reentered the swim market utilizing InvisiShape, a “shaping fabric technology that smooths, shapes and supports the body for a flattering and comfortable fit.” » I want to read more and receive info from Ruby Ribbon
La Diva International, LLC is planning to open its first brick and mortar store in September, in Naples, Florida where the company is based. » I want to read more and receive info from La Diva International
Victoria’s Secret recently announced the “return of swim in stores,” adding that a print “2021 Swim magalog” will be “hitting mailboxes March 1.” » I want to read more and receive info from Victoria’s Secret
PVH is selling its licensed Speedo North America business to Pentland Group, the owner of Speedo International Limited, for about $170 million in cash. » I want to read more and receive info from Obsessive
PVH is selling its licensed Speedo North America business to Pentland Group, the owner of Speedo International Limited, for about $170 million in cash. » I want to read more and receive info from Speedo
MOD by Parfait, sister brand to Parfait, has expanded upon the successful debut of its swim collection last year with a new collection for the Spring/Summer 2019 season. » I want to read more and receive info from Mapalé
Oh La La Cheri has added a “sexy, inclusive swimwear capsule” for spring 2020 including “12 swimsuits in a variety of colors and sizes (S - 3X).” » I want to read more and receive info from Oh La La Cheri
Splash Swimwear Wash from The Forever Group, is "a great example of a product that enables independent retailers to compete on the highest level, by offering unique and effective clothing care solutions." » I want to read more and receive info from The Forever Group
“Swim is Back!” announced the email from Victoria’s Secret. And so it is, with 417 styles now shown on the company’s website. But a review of the collection prompts the question, “Is Victoria’s Secret really back in swim?” » I want to read more and receive info from Victoria’s Secret
PantyProp, the solutions company that makes a range of leak proof underwear, other apparel and swimwear for women and teens, is now offering retailers a collection of swim suits. » I want to read more and receive info from PantyProp
Parfait, the “size-inclusive lingerie brand,” has launched its “first-ever swimwear collection for the Spring/Summer 2019 season.” This follows the successful addition last year of swimwear as part of its new sister brand, MOD by Parfait. » I want to read more and receive info from Parfait
NuBra recently launched a new addition to its adhesive bra and solutions products collection, the Nu Cami. In this interview BODY publisher Nick Monjo talks with the company’s Dennis Chen about the product, which combines an adhesive bra with a removable lace covering. » I want to read more and receive info from Parfait
Yandy.com returned to New York Fashion Week on February 14th, this time to present its 2017 swim collection. » I want to read more and receive info from Yandy.com
Pyknic, a T-shirt, sock and bikini brand was showing two new printed string bikinis: one with an all-over photo print of French fries, the other with an all-over print of macaroni and cheese. The new styles, which were introduced just before Pool, are offered with matching socks. » I want to read more and receive info from Pyknic
Online retailer Yandy.com has expanded its offerings of plus size swimwear, noting in a statement that it “saw a hole in the market and rightly introduced” a collection to serve “curvy, full-figured shoppers” who have “limited options.” » I want to read more and receive info from Yandy.com
Sol Lusso, specializing in scarves, pareos, cover-ups (and soon, swimwear), has refined, upgraded and expanded its offerings for 2016, its second year in business. » I want to read more and receive info from Sol Lusso
While most companies at the recent Miami Swim Week were anxious to have their designs seen by all, Shibue Couture was happy to invisible. » I want to read more and receive info from Shibue Couture
Bra Society, a bra, swimwear, activewear, dress and yoga apparel firm will exhibit at its first trade show, the Curvexpo in Las Vegas next week. » I want to read more and receive info from Bra Society
Sol Lusso is a beachwear firm, launched a few months ago, that will exhibit for the first time at the Las Vegas Curvexpo. The company is starting with scarves and pareos, but has plans to eventually move into “other products in swimwear and resort wear categories, for both men and women,” according to president Irina Howard. » I want to read more and receive info from Sol Lusso
The Victoria’s Secret Swim Special airs February 26, 2015, for the first time on CBS. The program focuses on the shooting in Puerto Rico of the company’s swimwear campaign and includes performances by artists Maroon 5 and Juanes. » I want to read more and receive info from Victoria’s Secret
Anticipating “a great year for swim,” AM:PM, the resort wear brand from Espiral is, for the second year in a row, dramatically expanding the number of bathing suits it is offering. The label is also moving up the release of its catalog to February to get product to consumers earlier. » I want to read more and receive info from Espiral
Based on the popularity of its genuine Czech glass, crystal and rhinestone connectors, buckles and closures for intimate apparel, dancewear, swimwear and evening wear, Mode Beads International is launching a line of coordinating rhinestone jewelry, including earrings, bracelets, necklaces and hair accessories. » I want to read more and receive info from Mode Beads
AM:PM has doubled the amount swimwear in its collection to about 30 styles as it prepares for the upcoming Miami swim show in July. The brand is the beach and resort wear brand from Espiral, the maker of sexy lingerie and club wear. » I want to read more and receive info from Espiral
Lahco of Switzerland, after a successful launch on Saks.com last year, has put in place a range of sales strategies that it expects will continue to expand sales of its men’s and women’s swimwear across the U.S. » I want to read more and receive info from Lahco
PrimaDonna, a division of Van de Velde, launched a new and extensive swim collection on The Pure Liner (a ship specifically designed for corporate events) in the Belgian city of Antwerp. Included are seven groups, each named for an alcoholic beverage: Punch, Pina Colada, Copa Cabana, Sherry, Cocktail, Tequila and Mojito. » I want to read more and receive info from Van de Velde
CMK Distinctive Brands has signed a U.S. distribution and marketing agreement with Lahco of Switzerland, a luxury men’s and women’s swim and beachwear brand. » I want to read more and receive info from CMK
International trade show organizer Eurovet, which acquired CURVExpo Inc. in April 2012, announced the launch of Riviera by CURVExpo, a California swimwear and activewear market event that will first appear August 11-12, 2014, at the Hyatt Regency Beach Resort and Spa in Huntington Beach, Calif. » I want to read more and receive info from Curvexpo
Russ Klein, who heads up the Easton International LLC distribution and sales organization, said “The initial reaction has been amazing” to his representation of Janine Robin, the French swimwear, beachwear and lingerie company. That alliance began in July. » I want to read more and receive info from Janine Robin
Italian swimwear brand Priscilla B debuted its 2014 collection at Magic in Las Vegas. » I want to read more and receive info from Priscilla B
Italian swimwear brand Priscilla B debuted its 2014 collection at Magic in Las Vegas. » I want to read more and receive info from Priscilla B
“Swimwear in the U.S. is a 3.5 billion dollar a year business and it is up over last year by a 3.1 percent gain,” according to a statement from NPD Group, Inc. citing their Consumer Tracking Service covering the period from April 2012 to March 2013. » I want to read more and receive info from NPD
Fast growing internet intimates retailer Yandy.com has added an exclusive collection of its own “Swarovski crystal embellished bikinis” to its extensive collection of swimwear offerings. » I want to read more and receive info from Yandy.com
After the successful launch of its BLVD Collection (as in boulevard) of sexy dresses last year, Forplay has put the same name to an extensive collection of bright and sexy swimwear, which it was showing at the recent International Lingerie Show in Las Vegas where “we received an amazing reaction,” according to COO Greg Gubner. » I want to read more and receive info from Forplay
Espiral recently mailed its largest catalog ever for its swim and resort collection, AM:PM by Espiral. This year’s edition totaled 202 pages plus the covers. Last year it was 146 pages plus covers. » I want to read more and receive info from Espiral
Cruise & Co., which recently took over the distribution of Pain de Sucre swimwear and related labels in North America, is planning to expand sales in the range of 50,000 to 100,000 suits within five years. To reach this goal both the manufacturer and distributor are investing heavily in this market by attending a variety of markets and all major trade shows (including Curve and the Miami Swim Show) and increasing trade advertising. » I want to read more and receive info from Pain de Sucre
Coming for spring 2013, SkinnySwim is the first collection of shaping swimwear from established shapewear producer Sassybax. “The Sassybax customer has always been the 35 to 55-year-old Neimans to Nordstrom customer,” explained owner Amanda Kennedy. “But our swimwear is for anyone who likes to trim 10 to 20 pound off the appearance of their shape in swimwear.” » I want to read more and receive info from Sassybax
Sexxy Brazil, the maker of sexy dancewear, clubwear, costumes and other apparel, has now launched an extensive swim collection. » I want to read more and receive info from Sexxy Brazil
Parah’s spring, summer 2013 collection of beachwear, which will be exhibited at the upcoming Mode City in Paris in July, “is marked by romanticism but with a contemporary spin and the allure of poetry that links past and present: the leitmotif of a bubbly and glamorous line,” according to a spokesperson. » I want to read more and receive info from Parah
Nardis Beach, the high end swim label in the UK, has just launched an online boutique. Previously, during its first four seasons, the company had sold its bathing suits and cover-ups through luxury boutiques worldwide. » I want to read more and receive info from Nardis Beach
“Creativity and boldness have always been the key words of the enterprise,” declared Christian Keusseyan, owner of Pain de Sucre, the luxurious and innovative brand from France that is now being distributed in the U.S. by Cruise and Co. Fashion, Inc. and soon to be shown at the Miami Swim Show. » I want to read more and receive info from Pain de Sucre
Fullbeauty.com, the lingerie website that is part of Redcats USA’s OneStopPlus Group, has launched an extended plus size swimwear collection. » I want to read more and receive info from Fullbeauty.com
The Miami SwimShow 2013 will celebrate its 30th anniversary with this year’s event (July 21-24, 2012), hosting “2,500 lines organized into well-defined sections for women’s, men’s and children’s, as well as for contemporary, juniors and more,” according to the Swimwear Association of Florida which holds the event. » I want to read more and receive info from Miami SwimShow
As Leonisa launches its 2012 swim collection it is emphasizing one its guiding philosophies: to make its customers feel more confident and attractive instead of vulnerable on the beach. “The ideal look is no longer the underfed model-thin figure,” declared Octavio Quintana, vp of Leonisa USA. “At Leonisa, our latest designs are influenced by this welcome trend and we are glad our swimwear helps to improve the lives of our customers with appealing new styles that are major confidence boosters.” » I want to read more and receive info from Leonisa
Bristols 6, the maker of the Nippies line of nipple covers, has found success in expanding into intimates, elaborate nipple covers with tassels and now swimwear. Indeed, the tiny swim collection, which is in its first season, found its way into the just-publshed 2012 Sports Illustrated swimsuit edition: a goal that some swim companies strive to achieve for years. » I want to read more and receive info from bristols 6
Spreegirl, a division of Carrie Amber, created a swimsuit that was featured on the Sports Illustrated’s website (www.si.com) as part of a feature on model Alyssa Miller. Carrie Amber also produces Seven ‘til Midnight lingerie and costumes. The photo was by Jame Macari. » I want to read more and receive info from Carrie Amber
(CurveNV Report) Zinke recently added swimwear to its line of lingerie and the new collection is starting to arrive in stores in mid-February. » I want to read more and receive info from Zinke
Wholesale sexy swimwear, dancewear and intimate apparel company Sexxy Brazil’s booty short styles are a hit with retailers across several markets. » I want to read more and receive info from Sexxy Brazil
BODY Magazine has learned that the Gottex swimwear and beachwear brand is no longer being distributed in Canada by Quebec-based Christina America, Inc. » I want to read more and receive info from Gottex
The thought of donning tiny bikinis during vacations, pool parties and summer beach outings makes countless women uncomfortable and insecure. SugieWogie’s swimwear collection was designed with real women in mind — women who find it hard to remain confident bearing it all, from sizes 2 to 20. » I want to read more and receive info from SugieWogie
Oakley, Inc. has entered into a licensing agreement with Trimera Group to manufacture, market and distribute an Oakley-branded women’s swimwear line. » I want to read more and receive info from Oakley
U.K.-based luxury beachwear brand Paolita has unveiled its spring/summer 2012 beachwear lines, Voyage and Floreana. » I want to read more and receive info from Paolita
BODY Magazine Publisher Nick Monjo interviewed CURVExpo’s Laurence Teinturier regarding the renowned trade show’s expanding swimwear presence. » I want to read more and receive info from Curvexpo
Anita International, a lingerie and swimwear company specializing in larger cup and post-surgery styles, is debuting its latest swimwear looks. » I want to read more and receive info from Anita
Florida-based Rockstar Swimwear combines high-fashion aesthetics with a rock ’n’ roll attitude to create its unique line of sexy swimwear for men and women. » I want to read more and receive info from Rockstar Swimwear
California-based sleepwear and loungewear line Spreegirl is expanding into swimwear and will debut spring/summer 2012 styles at the Miami Swim & Lingerie Show. » I want to read more and receive info from Spreegirl
Mya Blue Beach, a UK-based producer of clothing for the swimwear industry, has expanded its lines of kaftans, cover-ups and beachwear with new lines Mya Blue Boutique and Mya Blue Luxe. » I want to read more and receive info from Mya Blue Beach
From designer Mary Moehring comes Mary Cozabella, a new line that fuses swimwear with couture fashion. » I want to read more and receive info from Mary Cozabella
Brazilian men’s swimwear company BoyRio has announced a preview of their 2012 collection. » I want to read more and receive info from BoyRio
New York-based swimwear company Breaking Waves International has purchased swimwear brand It Figures. » I want to read more and receive info from Breaking Waves
Patricia Byrnes has been named president and director of marketing at swimwear producer Fit 4 U. » I want to read more and receive info from Fit 4 U
Lima, Peru-based swimwear manufacturer Aguaclara’s 2011 collection focuses on exotic prints and feminine styles inspired by the South American country’s majestic mountain ranges and jungles. » I want to read more and receive info from Aguaclara
California attorney and businesswoman Lilly Ghalichi loved visiting beaches and attending poolside events, but was continually disappointed by lackluster swimwear options. With the increasing popularity of pool parties in big-city clubs and hotels, she decided women needed swimwear that made them look and feel good, no matter where the suits were worn. » I want to read more and receive info from Swimgerie
Voda Swim has launched sizes XS and XL to accommodate cup sizes A through D. Previously, the maker of figure-enhancing bikinis only made sizes S through L. » I want to read more and receive info from VODA Swim
Driven by boosts in swimwear and shapewear, Leonisa cited a 40 percent sales increase for the first quarter of 2011 over last year’s first quarter. » I want to read more and receive info from Leonisa
The Association Toscanadamare, the organizing company of the fourth Mare d’Amare Italian Beachwear Fair (July 16-18), expects to welcome 150 exhibiting brands compared to 120 in 2010. » I want to read more and receive info from Toscanadamare
An interesting surprise at the Espiral booth at the recent International Lingerie Show was the company’s just-introduced line of swimsuit costumes. Yes, the company, in what it admits is an experiment, is taking a very popular trend with sexy lingerie companies and applying it to a new category. Company owner Pablo Tobon told BODY, “it’s something I have not seen out there. I have not seen swimwear slash costumes.” » I want to read more and receive info from Espiral
For 2011, Leonisa has extended its selection of swimwear for the U.S. market by launching a 38 page catalog dedicated to the category. » I want to read more and receive info from Leonisa
Lolita-Girl Clothing Company, a maker of pin-up inspired swimwear and dresses, has added 15 one and two-piece styles to its Poolside line of swimwear. » I want to read more and receive info from Lolita-Girl
Frank Waks, executive vice president of Parisa USA, sees the company’s licensing partnership with Natori Inc. as a continuation of its entrance in the branded market. » I want to read more and receive info from Natori
Paolita Swimwear, a British label launched at last September’s Mode City, joined Ara Jo, Paul Castelloe and other designers at the J Fashion Show on December 22 in Birmingham, England. » I want to read more and receive info from Paolita
Aqua Beachwear thinks it has found the key to offering online swimwear shoppers personalized fit and style. » I want to read more and receive info from Aqua
Freya is bringing activewear to the pool next fall. » I want to read more and receive info from Eveden
Aerin Rose is bringing its bra-sized swimwear to a younger customer. » I want to read more and receive info from Aerin Rose
A.H. Schreiber Company, a New York City-based swimwear maker, has hired Rod Beattie to develop a contemporary brand for the Cruise 2012 season, which the company will introduce at next July’s Miami SwimShow. » I want to read more and receive info from A.H. Scheiber Co
Women looking to show off a svelte physique during their tropical vacations may want to try Spanx resort swim collection, available for preorder on the company’s website. » I want to read more and receive info from Spanx
Stella Marina, an Italian swimwear and beachwear brand, plans to introduce itself to the U.S. market at next July’s Miami Swimshow. Wholesale prices currently run from 50 to 120 Euros; equivalent to approximately $68 to $165 at the current exchange rate. Suits range from one-pieces to bikinis encrusted with swarovski crystal patent leather, semi-precious stones and hand embroidered sequins, available in sizes XS through XXL. » I want to read more and receive info from Stella Marina
Swimwear gave lingerie a run for its money at last month’s CurveNV, which took place at Las Vegas’ Venetian Hotel from Aug. 16 through 18. CurvExpo, the company that organizes the twice-yearly CurveNV, as well as CurveNY, the east coast equivalent, tested swim-focused events through out the show’s three days. » I want to read more and receive info from CurvExpo
Agua Bendita Swimwear, a Colombian brand with an office in Fort Lauderdale, FL., has launched an advertising campaign featuring supermodels Bar Refaeli and Candice Swanepoel. » I want to read more and receive info from Agua Bendita
Coral & Jade Apparel, an established swimwear brand that specializes in retro, vintage and rockabilly styles, has signed a licensing agreement to produce a Bettie Page collection. » I want to read more and receive info from Coral & Jade
Mare D’Arame, an Italian beach and swimwear tradeshow held in Florence by Toscanadamare, a local nonprofit organization, rung in a successful third edition from July 17 through 19, according to organizers. Driven by growth among international attendees, 6,735 visitors came to the show compared to the 4,457 who visited last year, organizers said. » I want to read more and receive info from Mare d'Arame
Renluka Maharaj started Bitchinboxers last fall to sell boxer shorts for women, but has expanded her line to include several new silhouettes, such as silk charmeuse robes ($100 wholesale), three-pocket cotton sleep shirts in gauze plaid ($25) with matching shorts or knickers ($16), and Kama Sutra T-shirts (our favorites have shadowy depictions of the sex act somewhat discreetly printed on the inside of the back of the garment). » I want to read more and receive info from Bitchinboxers
Dorit International, a new, high-end swimwear and swim cover-up line, first showed its collection at the CurveNY show on August 1. » I want to read more and receive info from Dorit International
Due to the reported success of its spring/summer 2010 swimwear collection, Panache is continuing to offer women with larger cup sizes support at the beach. » I want to read more and receive info from Panache
Calixta is introducing the U.S. market to its “Latin American Essence” at SwimShow 2011, scheduled for July 17 through 20, 2010 in Miami Beach. This will mark the Colombian swimwear brand’s first time showing in the U.S. » I want to read more and receive info from Calixta.
Curvy Kate is bringing its signature full-cup fit to the swimwear market. The British company, which launched with its lingerie line for larger busted women last July, is introducing its first swimwear line for Spring/Summer 2011. Styles will run in sizes 28 to 40, DD through J, at a retail range of £14 to £40; equivalent to approximately $20 to $59 at the current exchange rate. » I want to read more and receive info from Curvy Kate
Estivo will introduce its swimwear for “real women” to the U.S. market at Miami’s Swimshow 2011, scheduled for July 17-20, 2010. The Colombian company, which was founded in May 2009, is targeting its line of 60-plus bikinis and one-piece suits toward high-end stores nationwide, with a desire to land in Bloomingdale’s, Nordstrom and Anthropologie. Styles run in sizes XS through L, and wholesale from $38 to $70. » I want to read more and receive info from Estivo
In designing its spring/summer 2011 beachwear collection, Italy-based Parah S.P.A. focused on “the discerning woman, who likes to be seen without showing off, while retaining her vivacity, intensity and spirit.” » I want to read more and receive info from Parah
Barbara Brady, director of ISAM, expects increases in buyer traffic and exhibitors from last year at this summer’s ISAM, which is the swimwear portion of WWD MAGIC. The shows will take place in conjunction this August 17 through 19 in the Las Vegas Convention Center’s Central Hall. » I want to read more and receive info from ISAM
Lorenzo Martone, best known as Marc Jacobs significant other, has reportedly launched his first line of women’s swimwear under his new label, called Nyked. » I want to read more and receive info from Lorenzo Martone
Musotica is expanding its wholesale offerings. In addition to the hand-made crochet styles it has offered to retailers since 2008, the company has added its best-selling Lycra swimwear styles to its wholesale line, and will release additional looks over the next two months. The line includes bikinis and one-pieces wholesaling for $25 to $29, respectively, and available in sizes S through XL. » I want to read more and receive info from Musotica
Invista, the producer of Xtra Life Lycra fiber, is collaborating with Billabong and Maya Gabiera, their professional big wave team surfer. Through the partnership, Billabong has kicked off a swimsuit design contest, and the companies will collaborate in developing a swimsuit with Xtra Life Lycra Fiber for Gabiera. It will be included in the Billabong Cruise 2010 collection. » I want to read more and receive info from Billabong
Invista, the producer of Xtra Life Lycra fiber, is collaborating with Billabong and Maya Gabiera, their professional big wave team surfer. Through the partnership, Billabong has kicked off a swimsuit design contest, and the companies will collaborate in developing a swimsuit with Xtra Life Lycra Fiber for Gabiera. It will be included in the Billabong Cruise 2010 collection. » I want to read more and receive info from Invista
The Swim Association of Florida (SAF), the organizing company of the 28th annual SwimShow 2011, expects over 350 exhibitors representing nearly 2,000 lines from around the world to attend the four-day event. Taking place from July 17 through 20, 2010, at the Miami Beach Convention Center in South Beach, Fl., the show expects to welcome “global and iconic brands” including Diane von Furstenberg and Delfina. Other premier brands slated to exhibit are DvF; Milly Shoshanna; Roidal; and Manuel Canovas, among others. » I want to read more and receive info from SwimShow
According to several reports, Primark, a UK-based discount retailer, has pulled a children’s bathing suit with a padded bikini top from its shelves. According to The Associated Press this decision came after British tabloid The Sun ran an article blasting the store for selling padded bras geared toward 7-year-old girls. » I want to read more and receive info from Primark
Target is partnering with designer Zac Posen to bring his limited edition women’s collection, which will include swimwear and other apparel, to Go International, a Target program created to provide consumers with designer fashion at affordable prices. The Zac Posen collection will be available on Target.com/Go and at most Target stores nationwide from April 25 through May 30, 2010 at a price range of $16.99 to $199. » I want to read more and receive info from Target
According to organizers, 4,457 attendees have already registered for this summer’s third annual Mare D’Amare, compared to the approximately 3,000 who attended last year’s event. 130 brands are planning to show their spring/summer 2011 collections, including Playtex; Triumph; Calvin Klein; Andres Sarda; Parah; Christies; Ritratti; and Maryan. » I want to read more and receive info from Mare D’Amare
Aqua Di Lara is expanding its resortwear assortment for 2011. Typically known as a producer of designer swimwear under the Aqua Di Lara and Qiss Qiss labels, the Montreal-based company’s merchandise assortment currently consists of 5 percent resortwear and 95 percent swimwear, but for next season, resortwear will comprise 20 percent of its line. The company will launch this category under the Aqua Di Lara label, which wholesales for $80 to $150 and runs in sizes 6 through 14. » I want to read more and receive info from Aqua Di Lara
Spanx has expanded its slimming design into a setting where a figure-flattering silhouette is of the utmost importance to many women; the beach. The company is calling its new Spanx Swimsuits line—available immediately on its website—“fashionable [and] flattering.” It encompasses 18 one-piece, swim dress, tankini and bikini styles retailing from $58 for a bikini bottom to $198 for select one-pieces. Sizes run from 4 through 16, with select suits only available up to size 14. » I want to read more and receive info from Spanx
Anne Cole collection swimwear, a division of the New York City-based In Mocean Group, hired Sylvie Cachay as designer this December. According to the company, Cachay has more than 10 years of design experience. Most recently she constructed own collection, titled SYLA by Sylvie Cachay, and previously designed swimwear for Victoria’s Secret Direct, which is the company’s catalog and e-commerce division. She reports to Gary Silverman, executive vice president of Anne Cole collection swimwear. » I want to read more and receive info from Anne Cole
Anne Cole Collection swimwear, a division of the New York City-based In Mocean Group, has hired Gary Silverman as executive vice president. Silverman, who began his employment in October, reports to Zvi Ben-Haim and Michael Harary, co-owners of the In Mocean Group. » I want to read more and receive info from Anne Cole
Italy-based Parah S.p.A., a leading producer of swimwear and underwear, is launching its men’s underwear collection for the Autumn/Winter 2009/10 seasons, which will be previewed at the Salon International de la Lingerie in Paris late January. » I want to read more and receive info from Parah S.p.A.
Parah S.p.A., a leading producer of swimwear and underwear, is launching several new Autumn/Winter collections for the new year, including Parah Relax, Parah Noir and Parah Woman. » I want to read more and receive info from Parah S.p.A.
Graffinis Swimwear launched a re-vamped website on January 1, 2009. » I want to read more and receive info from Graffinis Swimwear
Intimate apparel boutique Rebecka Vaughan Lingerie will be hosting a swimsuit trunk show at their store February 11-13, 2009. » I want to read more and receive info from Rebecka Vaughan Lingerie
Banana Moon’s swimwear 2009 collection will hit European stores this month. » I want to read more and receive info from Banana Moon
Shan, a Canada-based couture specialist, has announced the launch of its "glamorous, audacious and seductive" 2009 collections. » I want to read more and receive info from Shan